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Sreelakshmi H K
June 17, 2025
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Portcast's Predictive Visibility Recognized with 2025 SDCE Supply Chain Award

Explore how Portcast's predictive visibility platform is driving results for global F&B companies and earning industry recognition.
Portcast Recognized with 2025 SDCE Supply Chain Award

We're proud to announce that Portcast has been named a winner of the 2025 Top Supply Chain Projects Award by Supply & Demand Chain Executive and Food Logistics, the industry's leading publications covering global supply chains and global cold food supply chains.

The award celebrates innovative projects that automate, optimize, and transform supply chain operations across various industries, particularly in sectors such as food and beverage (F&B), where precision and timing are crucial.

The recognition highlights Portcast's groundbreaking collaboration with one of the world's largest multinational beverage and brewing companies, demonstrating how predictive visibility technology can improve supply chain operations in the food and beverage industry.

Six Providers, One Clear Winner

The award-winning project tackled the complex challenges faced by a global brewing company managing ocean freight operations across more than 150 countries. Despite having sophisticated systems in place, the company struggled with three critical pain points:

  • Inadequate visibility into shipment movements
  • Overwhelming manual tracking processes
  • Rising exception costs, such as detention and demurrage

The transformation began with a rigorous evaluation process, during which Portcast competed against five other leading global visibility providers over a 12-week period. The brewing company tested each platform against real-world shipping data, measuring performance across multiple parameters, including data completeness, prediction accuracy, and system reliability.

Rather than relying on vendor promises or superficial demonstrations, this comprehensive evaluation set new standards for how F&B enterprises should approach supply chain technology selection. Portcast's AI-powered predictive engine, trained on over 200 data sources, emerged as the clear winner with dynamic ETA and ETD forecasting that adapts to real-time conditions and seamless integration capabilities.

Results That Changed Everything

The implementation delivered transformative results that extended far beyond operational improvements. The results were immediate and measurable:

  • 80% reduction in manual tracking hours
  • Proactive planning that prevented costly delays, reduced penalties, and improved supplier coordination
  • Improved visibility across global teams with real-time alerts and standardized milestone tracking

Want to know why this F&B leader chose Portcast? Explore the case study.

Where Minutes Matter: The F&B Reality

In the food and beverage industry, freshness isn't just a quality metric; it's a business imperative. From tight production schedules to perishable inputs and global delivery timelines, the margin for error is razor-thin. A few late containers can result in disrupted manufacturing, increased storage costs, or product spoilage.

"In industries such as F&B, every hour counts in logistics—delays can compromise product integrity, increase waste, or impact customer service," says Nidhi Gupta, CEO of Portcast. "Our predictive technology empowers F&B companies to shift from reactive firefighting to proactive planning, enabling them to act before disruptions occur, not after. We're proud to partner with such F&B leaders who understand that proactive logistics is the foundation for freshness and agility."

From Manual Tracking to Predictive Control

Whether you're managing perishable goods like our brewing partner, coordinating complex manufacturing schedules, or protecting against costly delays, the ability to see and predict what's coming next separates industry leaders from the rest.

Ready to shift from reactive to proactive logistics? Contact us to discuss how Portcast can improve your operations. 

Conclusion

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